History of trailers

A trailer is a promotion or commercial of a film. The first trailer the be shown was shown in the U.S theatre in 1913, when Nils Granlund, the advertising manager for the Marcus Lowe theatre chain, produced a short promotional film for the musical The Pleasure Seekers, opening at the Winter Garden Theatre on Broadway. Lowe adopted the practice, which was reported in a wire service story carried by the Daily Star, describing it as "an entirely new and unique stunt", and that "moving pictures of the rehearsals and other incidents connected with the production will be sent out in advance of the show, to be presented to the Lowe’s picture houses and will take the place of much of the bill board advertising.
 

Pulp Fiction Trailers

This trailer uses the conventions of a thirller film:

- Fast paced music

- weapons

- Fight scene

- suits

- dark lighting

- mirrors

- Woman in need

- quick editing

- Claustrophobic places

Drive Trailer

This trailer uses the codes and convention of a thriller like:

- Flash cars

- dark lighting

- quick editing

- violence

- blood

- weapons

- bribe money

The Dark Knight Trailer

This trailer uses the codes and conventions of:

- fast paced music

- dark lighting

- hidden identities

- quick editing

- lots of close ups

- violence

- weapons

- Woman in need

- fast racing

- Fighting

Inception Trailer

This trailer has the codes and conventions of a thriller and these are:

- Mysterious vioce

- Dark lighting

- Fast paced music

- Quick shots

- Quick editing

- Lots of Enigma codes and Action codes

- Woman in need

- Fight scene

- Explosion

Fight Club Trailer

This trailer shows the conventions of a thirller and these conventions shown are:

- Dark lighting

- Isolation

- Quick editing

- Fast paced soundtrack

- Lots of close ups, mid shots

- Fight scenes

- Lots of Enigma codes

- Fast car action

- Drugs

- Explosions

- Weapons

Goodfellas Trailer

This trailer has the codes and conventions of a thriller and these are:

- Gangsters

- Dark lighting

- Weapons

- Flash cars

- Suits

- Quick editing

- Violence

- Explosions/fire

- Money (bribery)

- Woman in need

- Close ups/mid shots

- Lots of new technology (time relative) on show

Rear Window Trailer

This trailer has the codes and conventions of a thriller and these are:

- Fast paced music

- Dark lighitng

- Quick editing

- Quick shots

Psycho Trailer

This trailer has the codes and conventions of a thriller and these are:

- Violence

- Weapon

- Police

- Quick editing

- Quick shots

- Fast paced music

- Close-ups/mid shots

- Mirrors

- Blood

The Usual Suspects Trailer

This trailer has the codes and conventions of a thriller and these are:

- Fire/explosions

- Police

- Quick editing

- Close-ups/mid shots

- Quick shots

- Weapons

- Fast paced music

- Ransom

- Blood

- Dark lighting